Ad Exec: What Really Went Wrong at Bed Bath & Beyond
When a retailer fails, it’s often tempting to blame the most recent set of executives and the actions…
Features June 9
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How Coach, Mattel, PUMA and More Are Tackling 5 Critical Web3 Questions
After more than a year of hype (followed by hype fatigue), experts and practitioners are split on whether…
Features June 8
Scarred by the 2008 Recession and COVID, 48% of Gen Z Frequently Shops at Discount Stores
As the oldest members of Gen Z move into their mid-20s and the youngest enter their teen years,…
Features June 7
With Consumers Awash in Subscriptions, Brands Set Sights on Paid Membership
The subscription economy has been the subject of dire headlines recently, with terms like “subscription fatigue,” “the great…
Features June 6
Rather than Recline into Old Age, La-Z-Boy is Reinvigorating its Brand for Today’s Consumers
Getting older is hard — humans know it, and so do brands. But unlike humans, brands don’t have…
Features June 5
How Hot Topic and Lamps Plus Mastered Inventory Management and More
Smart retailers are realizing that their increasingly complex omnichannel offerings have made strong supply chain management more important…
Features June 2
Q&A with Top Event Producer: Lessons from the Buzziest Media Activations
Crystal Anderson got her start in events during her time at Tough Mudder and went on to help…
Features May 31
The ABCs of a Successful Back-to-School Shopping Season
The back-to-school (BTS) season, which had traditionally been confined to August and early September, has been expanding as…
Features May 30
NFTs Aren’t Obsolete — They’re Just Evolving into Something Much More Useful
In the two years since Christie’s sold a Beeple NFT for $69 million and Justin Bieber paid $1.3…
Features May 26Top Stories
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