Brand Building in the Age of Values-Driven Retail: 5 Secrets from DTC Leaders
Myriad studies have pointed to the rise of “conscious consumers” or “values-driven consumers.” But as the market of sustainable, ethical…
Features October 29
Latest In: Features
Holiday Store Experience Survey: Consumers Prioritize Safety Over Immersive Shopper Journeys
The holiday season has always been prime time for retailers to roll out new marketing campaigns, events and…
Features October 27
Old Navy Merchandising Exec: BODEQUALITY Has ‘Changed the Way We Work…Top to Bottom’
In 2018, Edelman research saw the rise of “belief-driven buyers” — people who said they would buy or…
Features October 26
Study: More Than Half of Shoppers Across All Generations Prefer Email Communications
Customer communication is undoubtedly important. When consumers receive communications from a company, 96% feel loyal to the brand…
Features October 25
Amazon Wants to Help U.S. SMBs Sell Abroad — on Amazon, of Course
This year Amazon overtook Walmart to become the biggest retailer in the U.S. — but the fact is,…
Features October 22
Google Doesn’t Care if it Sells Products, but it Cares a Lot About Attracting Shoppers. Here’s Why.
In the world of ecommerce, Google is a bit of an anomaly: while a relatively minor player in…
Features October 21
Mitigate Supply Chain Challenges with Data and Proactive Customer Communication
The retail ideal can be described succinctly as “Three P’s and a T”: The right product, in the…
Features October 20
70% of Americans Use Chatbots Often When Shopping Online
The public is ready for retail to embrace the use of chatbots on a wider scale: 70% of…
Features October 18
Khronos Group Goal: ‘Create One 3D Model That Works for Everyone’
Efforts to make 3D images look more, well, three-dimensional — and to make their usage practical, consistent and…
Features October 18Top Stories
Latest Podcasts
Latest Resources
