Advertisement

Hanes for Good Program Marks 15 Years with Relief for Hurricanes Helene and Milton

Since its inception in 2009, Hanes for Good has donated more than 6 million apparel items to hundreds of partner organizations across the U.S., Puerto Rico and Guam. The Hanes charitable program’s most recent initiatives include delivering more than 20,000 pieces of apparel to areas impacted by Hurricanes Helene and Milton and donating 9,000 pairs of women’s period underwear shipped to 24 partner locations to support Period Action Day.

The program began as a response to a critical need for socks, one of the most requested items in homeless shelters, and has blossomed into a national initiative to provide comfort and dignity to those experiencing homelessness with donations of Hanes products such as T-shirts, underwear and sweats.

Hanes for Good is a cornerstone of the company’s sustainability commitment to positively impact 10 million people by 2030. In 2021, Hanes was part of the Guinness Book World Record’s longest sock line with its donation of 21,500 socks to a Fresno, Calif. charitable organization.

“As we mark 15 years of Hanes for Good, we are reminded that small gestures — like a new pair of socks or a fresh T-shirt — can have a big impact,” said Kelsey Leetzow, Brand Marketing Manager at Hanes in a statement. “Our mission remains the same: to bring a little comfort to those who need it most.”

Advertisement

Featured Event

Get free access to tactical tips, invaluable insights, and deep-dive conversations that will help you hone your strategies for Q4 and beyond. That way, you can be sure to be on shoppers’ nice lists this holiday season…and all year long.

Advertisement

Advertisement

Access The Media Kit

Interests:

Access Our Editorial Calendar




If you are downloading this on behalf of a client, please provide the company name and website information below: