Crocs, a retailer and manufacturer of casual footwear, is upgrading to the SAP Apparel and Footwear supply chain management application from SAP. Implementation is underway at Crocs, which selected the industry-specific SAP software to help control a breadth of global supply chain operations, from procuring raw materials to delivering finished styles around the world.
“With SAP in place, we are confident we can expand our product and brand portfolio without feeling the growing pains through our technology platform,” said Scott Crutchfield, COO of Crocs. “As we extend global operations even further, it is important to maintain the right level of customer service and product availability as well as drive more operational efficiencies internally.”
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