The Only Word Retail CEOs Want To Hear Is ‘ROI’
On a fine September morning, my CEO came to me demanding higher ROI for the holiday season in…
Executive Viewpoints December 4
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Fanzz, a sporting goods retailer, successfully implemented a self-serve mobile station for shoppers. The fixed iPads stations empower…
Executive Viewpoints November 30Neiman Marcus Partners With Target To Offer Holiday Shoppers Luxury At A DiscountBy Alicia Fiorletta, Associate EditorIt’s official…
Executive Viewpoints November 28Standing Out In A Crowded Social Space
A Q&A with Brad Klaus, Founder & CEO, Extole Facebook is a valuable social network for today’s connected…
Executive Viewpoints November 27Forever21, a specialty retailer of women’s and men’s clothing and accessories, is promoting two mobile apps for the…
Executive Viewpoints November 23The Perils Of Being A Retail Editor During The Holiday Season By Debbie Hauss I feel like I…
Executive Viewpoints November 21Omnichannel Loyalty in Practice: How Retailers Can Maximize Brand Allegiance Among Customers
Let’s face it: the retail industry’s first-to-market acknowledgement of the world becoming an ongoing 24/7/365 omnichannel experience has…
Executive Viewpoints November 19Charley’s Grilled Subs — a restaurant chain specializing in cheese steak sandwiches — has successfully increased engagement among…
Executive Viewpoints November 16Retail Industry Creates Awareness; Consumers Chip InBy Fatima D. Lora, Assistant Editor Last week, retailers offered consumers freebies,…
Executive Viewpoints November 14Top Stories
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