Latest In: Executive Viewpoints

How To Increase Customer Lifetime Value With Meaningful Engagement

For most companies, uncovering ways to reach new customers is a constant struggle. While companies often feel the…

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Designing A Winning Brand-Building Strategy By Kim Ann Zimmermann, Managing EditorI’ve always admired Kate Spade’s designs, but I…

Poor Queue Management: The Beginning Of The End Of A Sales Opportunity

Retailers spend numerous hours and resources perfecting every aspect of customer engagement. So why have so many overlooked…

5 Steps: Retailers Get A Handle On Big Data

For retailers, the answers to many of their most pressing questions lie in Big Data — the volumes…

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Thank Heavens For Gift Cards By Fatima D. Lora, Assistant Editor There was a time when friends and…

Customer Experience Technologies That Are Reshaping The Retail Environment

As the role of technology in everyday life evolves, so do the expectations of consumers and how it…

Social Referral Model Drives Customer Acquisition By Vijay Sundaram, CMO, SocialTwist When the Internet first started picking up…