Latest In: Executive Viewpoints

digital engagement marketing Millennials online trust peer influence recommendations social media word of mouth

Sharing, Shopping And Socializing: How Millennials Spend Their New Money

By Samantha Polak, Editorial Intern   As more and more Millennials settle into their adult lives and careers,…

Executive Viewpoints July 17
business model cronuts crumbs bake shop cupcakes food fads frozen yogurt

Are Fad Foods A Fluke?

Since Crumb’s abruptly closed its doors last week, industry players have been questioning the value of “fad foods”…

Executive Viewpoints July 16
competitive coupon deal index deals DealScience.com e-commerce offers

Keep A Pulse On The Coupon Climate

Coupons and offers are distributed on a daily basis online and in stores. Consumers are desperate to get…

Executive Viewpoints July 15
data engagement helloworld jessica lee loyalty omnichannel

Data, Omnichannel And Engagement: 3 Terms That Work Together To Drive Loyalty

Equipped with smartphones, mobile apps, email and numerous social accounts, the connected consumer is more accessible than ever.…

Executive Viewpoints July 15
dmi Executive ViewPoints mCommerce wearable technology

M-Commerce: Seven Keys For The “Mobile First” World

In today’s interconnected, always-on world, over 1.2 billion people access the Internet from their mobile devices. According to…

Executive Viewpoints July 14
displays Last Lecture POP RICH LTD.

20 Things That Matter Most In Creating Effective POP Display Programs

By Jim Hollen, RICH LTD. What would you say if you knew you were going to die and…

Executive Viewpoints July 14
beacons best practices Mobile Marketing technology deployment

The 4 Things To Know Before Launching Your First Beacon Deployment

By Marc Ferrentino, Nomi Unless you’ve been hiding under a rock, you’ve probably been bombarded with the hype…

Executive Viewpoints July 11
Cartonomy Chief Buying Officer family moms research retail insights shopping

Are The Chief Buying Officers In Trouble?

By Alicia Fiorletta, Senior Editor A few weeks ago, we shared research on the blog that indicated women…

Executive Viewpoints July 10
Boston Retail Partners crm customer database customer experience Level 10 pos real-time retail unified commerce

Retailers Shift Priorities, Implement Key Technologies To Deliver “Unified Commerce”

By John Pruban, Level 10 Boston Retail Partners just released their 1st Annual CRM/Unified Commerce Benchmark Survey that…

Executive Viewpoints July 9
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank