How VR Is Transforming Retail Market Research
When we hear about virtual reality in the news, it’s usually a story about consumer-facing applications like video…
Executive Viewpoints November 28
Latest In: Executive Viewpoints
What’s Ahead? December 2017 Gift Shopping Forecast
With online sales from Thanksgiving, Black Friday and Cyber Monday reported to be up more than 15% over last year, we…
Executive Viewpoints November 28
3 Ways Retail Marketing Will Change In 2018
At Optimizely, we work closely with some of the top retail companies as well as 22 of the…
Executive Viewpoints November 28Are You Ready for DIY Retail?
By Samuel Mueller, Scandit The ongoing DIY (Do-it-Yourself) craze is usually associated with home repairs or arts and crafts,…
Executive Viewpoints November 27
Checkout Challenges: 4 Reasons Customers Abandon Their Carts…And How You Can Bring Them Back
With peak season almost here, retailers will soon see an uptick in web site traffic. In 2016, Cyber…
Executive Viewpoints November 20
The Top Three Fraud Types Threatening Retailers This Holiday Season
A healthy economy, a rising stock market, and falling unemployment could put consumers in a festive mood this…
Executive Viewpoints November 20
How To Enhance CX By Acting On Available Data
Have you ever spoken to someone so inquisitive that they ask you more questions before you’ve even finished…
Executive Viewpoints November 20Five Steps To An ‘Appy’ Holiday
By Casey Gannon, VP of Marketing, Shopgate The holiday season is finally upon us, and like every year,…
Executive Viewpoints November 20How To Beat The Competition With Mobile Location Data
Geographic information system (GIS) data already is used extensively by retailers for everything from site selection to reporting…
Executive Viewpoints November 17Top Stories
