Latest In: Executive Viewpoints

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Will Department Stores Be History By 2030?

The report that Barneys New York is examining strategic alternatives that could include a bankruptcy or sale is…

Executive Viewpoints July 17
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0aaaDanny Turner MoodMedia

5 Ways To Tell More Strategic Stories With In-Store Digital Screens

Digital signage and screens are becoming the most valuable and impactful pieces of addressable in-store real estate, with…

Executive Viewpoints July 17
jeff smith pricing promotions Revionics
0aaaJeff Smith Revionics

Crafting Targeted Pricing And Promotion Strategies: Shopper-Centric Vs. Product-Centric

Today’s fast-changing retail landscape is, depending whom you ask, frightening or thrilling, full of menace or ripe with…

Executive Viewpoints July 16
digital lawn elicit email marketing Jimmy Egeland

Don’t Be A Dandelion — Respect Your Customer’s ‘Digital Lawn’

By Jimmy Egeland, Elicit The dreaded dandelion. A mustard stain on the otherwise crisp, white shirt of spring.…

Executive Viewpoints July 15
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0aaaTom Caporaso ClarusCommerce2019

3 Keys To Optimizing Your Premium Loyalty Program

It’s tougher for retailers to earn customer loyalty than ever before. With virtually limitless choices right at their…

Executive Viewpoints July 15
Blume Global Chief Supply Chain Officer real-time visibility Steve Dowse

Why Organizations Need A Chief Supply Chain Officer, Despite Key Challenges

By Steve Dowse, Blume Global What is the most frequently prioritized function for future digital investment among C-level…

Executive Viewpoints July 12
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0aaaDawson

Marketing For Retail Now Means Marketing For Hearts

The average American continues to find more income in their pocket to spend as they like, whether that…

Executive Viewpoints July 12
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0aaaBob Meixner Oracle

Creating Personalized Experiences Is The Secret To Growing Your Loyalty Base

Digital technologies have radically changed the way retail companies operate online and in-store. And today, digital technologies will,…

Executive Viewpoints July 11
discounts

Will ‘Dangerous Discounting’ Minimize Margins For The Back-To-School Season?

Deep discounting is arguably the top driver of holiday sales, as evidenced by the billions of dollars in…

Executive Viewpoints July 10
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