Retailers Falling Behind In Path-To-Purchase Analytics
Though the first wave of P2P Analytics was born in the CPG/Retail space, retailers and consumer products groups…
Executive Viewpoints January 3Though the first wave of P2P Analytics was born in the CPG/Retail space, retailers and consumer products groups…
Executive Viewpoints January 3Running a retail business is not unlike pushing a boulder uphill while trying not to break the eggs…
Executive Viewpoints January 2(Pictured: Left, Will Hankla; Right, Brandon Pemberton) Over the last decade, the industry dynamics for food companies have…
Executive Viewpoints January 1Before the first leaf dropped on a cool, crisp autumn day, holiday decorations were already on display in…
Executive Viewpoints December 31(Pictured from left to right: Kathryn Deal, Courtney York, Emily Fuller Opp) The retail industry is at the…
Executive Viewpoints December 30E-Commerce is on a tear. Frost & Sullivan reports that annual B2B e-Commerce will reach $6.7 trillion by the year 2020. Meanwhile,…
Executive Viewpoints December 27It’s not hyperbole to say that the subscription model has revolutionized the software industry. As such, it probably…
Executive Viewpoints December 26The retail space has changed through technology over recent years, be that through the replacement of cash by…
Executive Viewpoints December 25Today 87% of shoppers start their journey online. Before a potential customer interacts with a salesperson, company representative,…
Executive Viewpoints December 24