Digital COmmerce
How Brands Can Replicate Prime Day Success this Holiday Season
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As ChatGPT Focuses on Checkout, Google Hones its Shopping Experience
As consumers increasingly begin their shopping journeys with conversational AI tools like Google’s Gemini, ChatGPT…
Two Years in, TikTok Shop is a Commercial Powerhouse: A Look at the Numbers
How the time flies — today TikTok Shop celebrates two years since its formal U.S.…
AI Search is Rapidly Gaining Consumers’ Trust
When it comes to brand discovery, AI is quickly earning consumers’ trust, with 62% of…
Inside One of Prime Day’s Biggest Success Stories — Liquid I.V.
There’s no denying the power of Amazon Prime Day: The annual sales event is now…
From Chaos to Catalyst: Five Scheduling Lessons Retailers Should Carry from Holiday Season into the New Year
When the holidays hit, retail staffing often goes off the rails. AI can bring order…
Marketplaces Overtake DTC as Primary Digital Growth Channel
Marketplaces drove over 40% of total ecommerce growth in 2024, officially surpassing direct-to-consumer (DTC), wholesale…
Why Stitch Fix is Focusing on its Human Stylists When Everyone Else is Talking About AI
These days it seems everyone is an “AI company” — whether the goal is boosting…
UPDATE: Supreme Court Upholds TikTok Ban, Shutdown Probable as Early as Sunday
[Update as of Jan. 17, 2025] The Supreme Court has unanimously upheld the law forcing…
Forrester Forecast: Online’s Share of U.S. Sales to Top 29% by 2029
Nearly three of every 10 purchases by American consumers will be made online by the…
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