Roseanne McCauley, Experian FootFall
Retailers today are seeking the most effective tools and technologies to collect and analyze in-store data in real time. By harnessing information from POS systems and workforce management solutions, as well as key performance indicators and traffic data, organizations will be able to track performance across all brick-and-mortar locations, leading to more efficient merchandising and employee hiring and scheduling.
In this episode of TouchPoints TV, Roseanne McCauley, VP of Americas for Experian FootFall, shares how Charlotte Russe decreased costs and improved store performance by implementing solutions from Experian FootFall. McCauley also shares best practices from the Charlotte Russe case study that retailers can apply to improve brick-and-mortar experiences.