Latest In: Omnichannel Alignment

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Inside Lowe’s Playbook for Pushing Category Conventions

Jennifer Wilson has been SVP and Chief Marketing Officer of Lowe’s for less than six months, but her…

Features October 22
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Rent the Runway CEO on the Evolution of Consumers and Her Company

When Jennifer Hyman and Jenny Fleiss started Rent the Runway, they wanted to disrupt the fashion industry. Now,…

Features October 21
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Dollar General’s pOpshelf Refreshes Stores, Loyalty Program and App

Dollar General will kick off a new customer loyalty program for its pOpshelf banner by the end of…

News October 18
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How the Convergence of Content and Commerce is Collapsing the Traditional Marketing Funnel

Commerce is being embedded into more channels, platforms and touch points. Destinations once focused on education and inspiration…

Features October 15
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H&M Shows Off ‘Fresh’ Brand Direction with Pop-Up Showcase

H&M is celebrating its evolution through a series of pop-ups across the U.S. and Ecuador this fall. The…

News October 10
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Ulta Beauty Launches Community and Content Initiatives Focused on Mental Health Awareness

Ulta Beauty has launched two new digital experiences in recognition of Mental Health Day: an online digital community…

News October 10
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From Supply Chains to Fitting Rooms, RFID Demonstrates its Retail Versatility

RFID technology is far from new; in fact, it’s already been through not one but multiple hype cycles,…

Features October 10
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Primark Pens Contract for Penn District NYC Flagship

Primark is continuing its rapid U.S. expansion in New York City with plans for a new flagship location.…

News October 9
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Walgreens Hires New Chief Commercial Officer to Bolster B2B Healthcare Services

Walgreens has hired a new SVP and Chief Commercial Officer to help build its B2B healthcare services division.…

News October 7
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