Ditching Discounts: Building Loyalty and LTV with Smarter Ads
A well-known retailer who will remain nameless threw a huge promotion. Holiday promos had crushed their targets: record…
Executive Viewpoints January 7A well-known retailer who will remain nameless threw a huge promotion. Holiday promos had crushed their targets: record…
Executive Viewpoints January 7Nespresso has opened its latest flagship store in NYC’s Flatiron district, the eighth — and largest — of…
News January 6Albertsons Media Collective (AMC), the retail media network operated by supermarket giant Albertsons, has unveiled in-store incrementality measurement…
News January 6The Times Square ball has dropped, the champagne has gone flat and the New Year’s resolutions are…wavering, but…
Features January 6ChatGPT and Perplexity are building checkout systems. Soon enough, consumers will complete purchases without ever leaving their AI…
Executive Viewpoints January 5REI Co-op has provided a report card on its sustainability efforts in 2025, including support for local clean…
News January 2Walk into a modern apparel store and the difference from a decade ago is striking. Instead of walls…
Executive Viewpoints January 2DoorDash is the latest platform to enable key elements of the shopping journey within ChatGPT consumer sessions, via…
News December 26