AI-Educated Shoppers Are Calling to Buy. Are Your Teams Ready to Convert Them?
While marketing leaders obsess over AI product discovery for back-to-school and holiday shoppers, they’re missing a $50,000 opportunity…
Executive Viewpoints January 28
Latest In: Inventory & Merchandising
How FairPrice Turned its Private Label into a CPG Brand That’s Beating the Nationals
Private label brands have been on a tear the last few years: after decades spent in the shadows…
Features January 27
When Chatbots Make the Call, How Can Retailers Leverage Query-Based Commerce?
Today’s consumers don’t start shopping with a list; they start with a question. “What should I buy for…
Executive Viewpoints January 27
Dollar General Expands Delivery to 17,000+ Stores, Concentrates on Rural Areas
Seeking to expand same-day delivery access to traditionally underserved rural areas, Dollar General now offers delivery service via…
News January 26
WHP Global Pays $300 Million for Lands’ End IP Plus 50% Stake in New Joint Venture
Lands’ End will sell its intellectual property (IP) and a 50% stake in the company to WHP Global,…
News January 26
Levi’s Claims ‘Home Turf’ Advantage with Super Bowl Pop-Up Activations
Levi’s is celebrating the Super Bowl-generated spotlight on San Francisco, the apparel retailer’s home town, with Home Turf,…
News January 26
How Barnes & Noble Used its Stores to Launch a New Chapter
Prognosticators have gleefully foretold the death of the store for decades now, and it still hasn’t come true.…
Features January 21
Bloomingdale’s Aims for the Heart with ‘Wuthering Heights’ Activation
What’s more romantic than doomed, tragic love playing out over windswept moors? Nothing, according to Bloomingdale’s, which will…
News January 21
How to Turn Packaging into a Revenue Driver (Not just Another Cost)
Most marketing teams treat packaging as someone else’s problem. You hand off specs to operations, they negotiate with…
Executive Viewpoints January 21Top Stories
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