rei

REI Founders Market Gave POC-Led Brands Valuable Feedback — and the Retailer Unique New Products

More retailers are acknowledging the importance of supporting brands with diverse owners. REI, known for its progressive stances, is building its own…

Allbirds Partners with REI to Sell its Footwear

Allbirds is expanding its retail partnerships by selling 11 Allbirds footwear styles in 41 REI stores and via the outdoor retailer’s website….

California REI Store Unionizes, Marking Second Victory for Organizers

Associates at a Berkeley, Calif., REI store have voted to form a union in a 56-38 vote, marking the second successful unionization…

REI Supports Underrepresented Founders Via Path Ahead Ventures Accelerator

REI Path Ahead Ventures, a support program for startups owned and led by Black, Indigenous, Latina/o/x and Asian Americans and Pacific Islanders,…

REI Appoints First Chief Supply Chain Officer to Support Growth Initiatives

REI Co-op has named Sylvia Wilks to the newly created role of SVP, Chief Supply Chain Officer, effective May 23, 2022. Wilks…

Three Key Considerations Affecting Retail Design in 2022

With the potential for new COVID variants, record levels of inflation and evolving consumer preferences, 2022 retail design will change more in…

Lululemon, Trader Joe’s, H-E-B Among Retailers Named as Best Places to Work

Amidst historic turmoil in the labor market, a number of retailers have made the list of Best Places to Work, put out…

REI Expands in Women’s Activewear Through Athleta Collaboration

REI Co-op will stock a curated selection of Athleta products at 135 of its stores nationwide and online. The wholesale partnership will…

REI Creates In-House Content Studio With Emphasis on Diversity and Inclusion

REI has launched Co-op Studios, an in-house content arm that will produce films, podcasts and editorial programs aimed at creating stories that…

Macy’s Names Permanent CFO

Macy’s has appointed Adrian Mitchell as its new CFO, effective Nov. 2. Mitchell will take on responsibility for leading all finance functions…

REI Leans Into Remote Working; Puts New HQ Building On The Market

Like many businesses, REI embraced remote working as a necessity when COVID-19 struck the U.S. Now, however, the co-operative retailer is embracing…

Have COVID-19 And Black Lives Matter Accelerated Values-Based Buying?

Values-based buying — consumers consciously selecting products and companies that support environmental sustainability, social justice movements and a range of other causes…