loyalty program

Hanna Andersson Gives Fans What They’ve Long Wanted — A Loyalty Program

Premium childrenswear brand Hanna Andersson has launched its first-ever loyalty program, which will reward customers with discounts, perks and early access to…

Dollar General Continues to Build Out Financial Offerings with Cash-Back Rewards

Dollar General has added a cash-back rewards program for its customers in partnership with the Ibotta Performance Network. Dollar General’s partnership with Ibotta…

How the Y2K Revival is Expanding True Religion’s Shopper Community

True Religion, born in the Y2K era, is benefiting from its current cultural resurgence. Creative Director Zihaad Wells attributes the brand’s heightened…

Victoria’s Secret Looks to Build ‘Lifelong Relationships’ with New Combined Loyalty Program

Victoria’s Secret & Co.(VS&Co)is piloting a new combined loyalty program for Victoria’s Secret and Pink that will allows customers to earn rewards…

Overstock Looks to Drive Loyalty with New Co-Branded Credit Card

Online furniture and home furnishings retailer Overstock has partnered with Citi Retail Services to offer customers digital-first benefits and rewards through a co-branded…

Bath & Body Works Rolls Out Loyalty Program Nationwide

Bath & Body Works has launched its loyalty program nationwide at the retailer’s 1,750+ locations following testing in select markets. The personal…

Saks OFF 5th Launches New Loyalty Program

Off-price luxury retailer Saks OFF 5TH has launched its OFF 5TH Rewards loyalty program. Members will accrue points from every purchase in…

How REN Clean Skincare Reimagined Loyalty by Making Shoppers Part of its Sustainability Journey

Loyalty has grown in importance alongside customer retention, with a strong loyalty program and company values both remaining important parts of building…

1-800-FLOWERS.com Rolls Out Loyalty Program Enhancements, BNPL Just in Time for V-Day

1-800-FLOWERS.com has amped up its cross-brand offerings just in time for its second-biggest holiday — Valentine’s Day — during which the company…

Walgreens Moves Into Financial Services With Credit Card Launch

In partnership with Synchrony and Mastercard, Walgreens is expanding its financial services offerings. By the second half of 2021, Walgreens will launch…

Macy’s Launches Points Sweepstakes, Adds Percent-Back Rewards To Loyalty Program

Macy’s has rolled out the newest phase of its Star Rewards program with two major announcements: the introduction of percent-back purchase rewards…

Foot Locker Combines Legacy Loyalty Programs Under New FLX System

Foot Locker will roll out its FLX loyalty program in North America in order to unify all of its brands under a…

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