McDonald’s is getting into the personalization game through the acquisition of Dynamic Yield, an AI-powered omnichannel personalization solution provider. The restaurant chain…
Dynamic Yield has partnered with Tealium, a real-time customer data provider, to integrate first-party and behavioral data, enabling businesses to unify and…
The Retail TouchPoints Retail Strategy & Planning (RSP17) webinar series aired live last week, and all 10 webinars are now available on demand. Three of…
To successfully personalize the online shopping experience, retailers must gather data regarding consumers’ purchasing behaviors and even past purchases. Dynamic Yield has…