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digital gift cards

Gift Card Purchases Up 414% as Americans Shift to ‘Buy Now, Shop Later’ Mindset

Gift cards are shaping up to be a holiday hero this season, as consumers and retailers continue to grapple with supply and…

Why Retailers Should Digitize Their Gift Cards

Already a force in retail, gift card growth shows no signs of letting up. By 2025, the global market for gift cards…

How Retailers Can Grow Their Customer Base With Gift Card Programs

Whatever goods or services you sell, whether you do business primarily online or in a brick-and-mortar location — your business can benefit…

Selling Digital Gift Cards? You Better Personalize Them

Up to 76% of shoppers are interested in at least one form of personalization when they receive digital gift cards, according to…

Fraudsters Get More Creative During The Holidays

The holidays bring a greater risk for criminal fraud, leaving retailers exposed if they don’t understand their “weak spots.” During the holidays,…

Millennials Powering Purchase Of Digital Gift Cards

As consumers look to buy gifts for their family and friends, they often run into difficulties figuring out what to buy them,…

Omnichannel Gift Card Programs Offer New Income Streams, Customer Data And Peace Of Mind

Leading retailers have made it a priority to create seamless omnichannel experiences for their customers; from apparel through health and beauty to…

Digital Gift Cards: A Catalyst For Mobile Payments

Over the past five years, digital gift cards have grown to become a popular choice for all gifting occasions — from birthdays…

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