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Inside Hy-Vee’s RedMedia Expansion: From the Sofa to the Store

Coach CEO Q&A: New Las Vegas Fulfillment Center will Reduce Delivery Times by 50%+

Black Friday Football Post-Game Report: A Win for Amazon, but Room for Growth

PepsiCo C-Suite Execs Reveal Strategies for Engaging Time-Starved Shoppers

Solving the Shopping Mall ‘Identity Crisis’ with Community Data and Careful Curation

Inside the Real-World Santa’s Workshop that is PersonalizationMall.com

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How Claire’s New IP Universe Started in the Metaverse

Claire’s relevance was waning in the late 2010s as the shopping malls where so many of its stores were located became less…

Coach, Clinique and Aéropostale Move Beyond Metaverse Hype with Tactical Omnichannel Activations

Just one year ago the business world was ablaze with the potential of the metaverse — new virtual worlds and NFT launches…

A Metaverse Action Prep Plan for Brands

You’ve been reading about the metaverse, and you aren’t sure what to do about it yet. Is it too early? Is it…

Moving into the Metaverse: Growing Swath of Brands Test Out Virtual Experiences

Editor’s Note: Be sure to check out Part 1 of this series focusing on evolving consumer perceptions of the metaverse. If the…

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Ingredients for Holiday Marketing Magic: Agility, Creativity and Personalization

For 65% of Consumers, Companies’ Sustainability Profile Influences Purchase Decisions

Turn Payments into a CX Differentiator with BNPL, Digital Wallets and Better Orchestration

How to Grow Your Retail Business with Connected TV

Advertisers Shifting Spend from Search to Social

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