customer-centric

Webinar: Scentiments.com CEO Shares Insights On Customer-Centric Marketing

Customer-centric marketing is critical for retailers in search of new ways to engage with today’s savvy consumers. Every part of the retailer-to-consumer…

Retailers, Analysts And Solution Providers Share Social Media Analytics Best Practices

This is Part V and the final installment of Retail TouchPoints’ multi-part feature exploring trends and developments in social media analytics, the…

Cross-Channel Dialogue Enhances Customer Loyalty

Shoppers are using multiple channels to research product information and collect reviews before completing a purchase. Noting this trend, retailers are meeting…

Walmart & Costco Lead Loyalty Pack In Colloquy’s 2010 Retail Loyalty Index

Customers claim the highest loyalty to Walmart in many of the grocery, personal care and department store regional categories, while Costco boasts…

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