books

Exclusive Q&A: Ecommerce Winners Focus on What Customers are Seeking vs. the Products They’re Selling

Author Raj De Datta believes that the companies that are winning today in the crowded terrain of cyberspace are those focusing on the solutions they provide, rather than the products…

Barnes & Noble To Move Brand Focus Beyond Books

In a sector that has seen a lot of consolidation over the years, Barnes & Noble has held on as the last…

JCPenney And Kohl’s Offer Top Black Friday Deals

Consumers looking for a deal this upcoming Black Friday should head over to JCPenney, according to research from WalletHub. 2015’s Best &…

Study Shows Increases In Cashless Shopping, Renting Products

Retailers and technology companies regularly conduct and consult consumer research to prepare for tomorrow’s retail challenges. Among current research findings, consumers are…