blogs

Optimizing Blog Content: From Easy Returns For Fashionistas To Impulse Buys For Parents

Blog readers are as varied as any cohort, but highly engaged readers of certain blog types tend to over-index in key areas….

Amplience Launches Content Authoring Media Production Module

Content-as-a-service platform Amplience has launched its Content Authoring solution, a media delivery module designed to cut digital production time for rich editorial,…

Making ‘Socialytics’ An Integral Part Of Retail Operations

Optimizing social media is a top priority for retailers seeking the most effective strategies to connect with tech-savvy shoppers. While blogs are…

Chico’s Extends Its Customer Insights With Social Media Analytics

This is Part IV of Retail TouchPoints’ multi-part feature investigating trends and developments in social media analytics and the business intelligence the…

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