Adobe

Consumers Just Keep Spending Online: Here’s How to Keep it Going this Holiday Season and into 2024

August’s overall retail sales in the U.S. showed continuing resilience, with actual growth of 0.6% after economists polled by Reuters had predicted…

Pinterest Debuts New Ad Formats and ‘Collages’ Feature for Users

Pinterest unveiled a suite of new features for its users as well as new advertising formats at its Pinterest Presents event Sept….

UPDATED: Ikea Brings (Really) Big Blue Bag to NYC

Editor’s note: This story has been updated based on recent developments. Ikea will unveil a 19-foot-high interactive version of its iconic Frakta…

Prada Expands Relationship with Adobe to Deepen Omnichannel Personalization Capabilities

Prada Group and Adobe have entered an enhanced partnership designed to enable real-time personalization and increase revenue by enhancing the luxury retail…

Adobe Analytics: Digital Holiday Sales Expected to Rise 2.5% to $209.7 Billion

Adobe expects U.S. online holiday sales to hit $209.7 billion in the period from Nov. 1 to Dec. 31, 2022, a 2.5%…

Prime Day 2022: Inflation Drove Searches, Pantry Stock-Ups and Back-to-School Purchases

Rising inflation did little to slow Prime Day’s growth: Amazon reported more than 300 million items sold worldwide, while the Adobe Digital…

The Home Depot Enhances CDP to Personalize the Shopper Journey

Using a combination of online and offline data sourced from across its organization, The Home Depot will offer product suggestions designed to…

Mattress Firm Names Target, Walmart Vet as Chief Marketing and Experience Officer

Mattress Firm has hired retail and technology veteran Mickey Mericle as its new Chief Marketing and Experience Officer. She will oversee the…

Mitigate Supply Chain Challenges with Data and Proactive Customer Communication

The retail ideal can be described succinctly as “Three P’s and a T”: The right product, in the right place, at the…

PetSmart Joins Expanding Roster of Retailers Offering BNPL

PetSmart has joined the growing ranks of retailers offering buy now, pay later (BNPL) services through a new partnership with Afterpay. Afterpay’s…

Walmart Packages Marketplace and Delivery Tech for Sale to Other Retailers

Walmart will make its own technologies across both digital and physical channels available to other retailers. The company’s move includes integrating Walmart’s…

FedEx Enters Partnership to Expand Ecommerce Platform

FedEx and Adobe have entered a multi-year collaboration that will begin with the integration of Adobe Commerce with ShopRunner, an ecommerce platform…

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Ingredients for Holiday Marketing Magic: Agility, Creativity and Personalization

For 65% of Consumers, Companies’ Sustainability Profile Influences Purchase Decisions

Turn Payments into a CX Differentiator with BNPL, Digital Wallets and Better Orchestration

How to Grow Your Retail Business with Connected TV

Adobe

Consumers Just Keep Spending Online: Here’s How to Keep it Going this Holiday Season and into 2024

Pinterest Debuts New Ad Formats and ‘Collages’ Feature for Users

UPDATED: Ikea Brings (Really) Big Blue Bag to NYC

Prada Expands Relationship with Adobe to Deepen Omnichannel Personalization Capabilities

Adobe Analytics: Digital Holiday Sales Expected to Rise 2.5% to $209.7 Billion

Prime Day 2022: Inflation Drove Searches, Pantry Stock-Ups and Back-to-School Purchases

The Home Depot Enhances CDP to Personalize the Shopper Journey

Mattress Firm Names Target, Walmart Vet as Chief Marketing and Experience Officer

Mitigate Supply Chain Challenges with Data and Proactive Customer Communication

PetSmart Joins Expanding Roster of Retailers Offering BNPL

Walmart Packages Marketplace and Delivery Tech for Sale to Other Retailers

FedEx Enters Partnership to Expand Ecommerce Platform

Ingredients for Holiday Marketing Magic: Agility, Creativity and Personalization

For 65% of Consumers, Companies’ Sustainability Profile Influences Purchase Decisions

Turn Payments into a CX Differentiator with BNPL, Digital Wallets and Better Orchestration

How to Grow Your Retail Business with Connected TV

Advertisers Shifting Spend from Search to Social

NY NOW: The Winter Market

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