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Podcast: ‘Contextual Commerce’ and the Future of TV Advertising
With stay-at-home orders in place earlier this year, people nationwide often passed the time bingeing on TV and movies across multiple devices and platforms. Since streaming services disrupted traditional TV…
Executive Viewpoints November 9
Furniture Factory Outlet Files for Chapter 11
Furniture Factory Outlet (FFO Home) joins the growing ranks of retailers seeking bankruptcy protection due to losses created by the pandemic. The home goods retailer, which is owned by private…
News November 9
Petco Files for Proposed IPO
Petco has confidentially submitted a proposed IPO to the SEC. The number of shares to be offered and the price range for the proposed offering have not yet been determined,…
News November 9
The New Normal: CPG’s Return to the Customer
The rapid growth of ecommerce and proliferation of subscription services is changing the retail landscape for good. Deloitte Digital estimates that online retail is growing at more than twice the…
Executive Viewpoints November 9
Welcome to Gifting 2020 and Beyond — It is Better to Give Than to Receive
Gifting, and more broadly the act of giving, has taken on a whole new meaning in recent months. Whether it’s giving of our time to help the community, giving a…
Executive Viewpoints November 9
Rachel Zoe Rebrands Box of Style Subscription Program as CURATEUR, Expands Member Benefits
Fashion icon Rachel Zoe has taken her subscription offering, Box of Style by Rachel Zoe, and relaunched it as CURATEUR, a digitally native women’s lifestyle membership that will deliver bespoke…
Features November 9
‘Contextual Commerce’ and the Evolution of Advertising
Featuring: Laura & Hank Frecon, Source Digital Streaming services have disrupted traditional TV advertising as we know it. Gone are the days when brands and retailers could push messaging via…
November 9
CVS Names Aetna Veteran as New President and CEO
CVS Health has named Karen Lynch as its next President and CEO, effective Feb. 1, 2021. Current President and CEO Larry Merlo will continue to serve on CVS Health’s Board…
News November 6
Transparency: The ‘Secret’ to Successful Seasonal Marketing
With brand marketers charged with growing market share and attracting new consumers throughout the never-ending cycle of seasonal marketing, the search for a competitive advantage over others in the category…
Executive Viewpoints November 6
