Retail TouchPoints
What American Eagle, Journeys and Tillys Are Betting On This Back to School
Top Stories
Latest Posts
3 Ways Livestreaming is Shaking Up the Retail Marketing Playbook
As retailers shift more of their attention and dollars to digital content and community-building activities, livestreaming has moved into the spotlight. Its rampant rise in China is encouraging U.S. and…
Features March 9
Why and How to use Baidu for Ecommerce Success in China
While Western firms might see China as a source of competition, the flipside is that it also provides a huge ecommerce opportunity for U.S. retailers and brands. Analyzing the Scale…
Executive Viewpoints March 9
Ulta Beauty Unveils NYC Herald Square Store
Ulta Beauty has opened a 12,000-square-foot store in New York’s Herald Square that is designed to help shoppers rediscover the fun in beauty in a post-pandemic world. The immersive brand…
News March 8
Ross Stores Plans to Open 60 New Locations in 2021
Ross Stores recently opened four Ross Dress for Less and three dd’s DISCOUNTS stores across five different states in February and March. These new locations are part of the company’s…
News March 8
Ralph Lauren Taps into the Sharing Economy with New Subscription Rental Service
Ralph Lauren has launched a new subscription rental service for its Lauren Ralph Lauren brand, which is currently sold at 500 points of distribution in North America. “The Lauren Look”…
News March 8
Refund Abuse is at an All-Time High — and it’ll Get Worse Before it Gets Better
I think at this point it goes without saying that 2020 was an incredibly challenging year for merchants all over the world. Almost overnight we saw a rapid acceleration in…
Executive Viewpoints March 8
What to Expect in the Inbox in 2021
The email inbox is crowded like never before. Since the start of the pandemic, companies have had to make an aggressive shift to an all-digital marketing approach, with email being…
Executive Viewpoints March 8
Exclusive Shikatani Lacroix Q&A: How Using Customer Data Can Humanize the Digital Experience
As technology and digital continues to infiltrate consumers’ lives, the need for human interaction and emotional connection is more important than ever. Using the data at their fingertips, retailers can…
Features March 8
Hacking the Social Algorithm
Featuring: Matthew Maher, M7 Innovations Each social network has a unique way of rating content based on the unique needs and behaviors of its users. Their goal is to ensure they’re creating highly…
Podcasts March 8
