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What American Eagle, Journeys and Tillys Are Betting On This Back to School
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Are Coupons Still Relevant in an Increasingly Digital World?
Digital transformation is a critical initiative for retailers to maintain a competitive edge, forcing retailers to review and modernize their operations across all sales channels. Many “old school” strategies, or…
Executive Viewpoints June 11
Leveraging Marketing Attribution for Both Ecommerce and In-Store Foot Traffic
Just because ecommerce has become reasonably ubiquitous does not mean that in-store retail shopping is dead. In many cases, ecommerce brands are opening brick-and-mortar locations. Companies such as Amazon, Boll…
Executive Viewpoints June 11
Brands Build Communities with Facebook Livestreaming by Stressing Real-Time Aspects
Live shopping is still a young medium, but retailers and social media platforms alike already are taking advantage of its biggest strength: directly connecting consumers and brand representatives in real…
Features June 11
NRF Revises 2021 Sales Forecast to Top $4.44 Trillion, but Growth Could Cool in H2
Retail sales for 2021 are now expected to grow between 10.5% to 13.5%, reaching more than $4.44 trillion, according to a revised forecast from the National Retail Federation (NRF). The…
News June 10
What’s Next for GameStop? Reinventing Itself as a Tech-Focused Ecommerce Company
Earlier this year, the GameStop stock drama dominated just about every media outlet with an irresistible David vs. Goliath story: small investors teamed up online and purchased shares that rocketed…
News June 10
CaaStle Helps Retailers Launch Rent-to-Own Services
B2B rental technology platform CaaStle has launched BORROW, designed to help retail brands offer a transactional rental experience that is fully integrated into their website. The solution gives retailers a…
News June 10
Feedvisor Gives Retailers Tools to Optimize Their Amazon Marketing
AI-driven optimization and intelligence platform Feedvisor has launched its advanced Advertising Optimization and Intelligence platform. The tool aims to solidify Feedvisor’s full-funnel Amazon Advertising solution by enabling brands and retailers…
News June 10
Lancôme Unveils AR Experience at Parisian Flagship
Beauty brand Lancôme has upped its experiential retail game, launching an augmented reality (AR) experience at its flagship store located on the famous Champs-Elysées in Paris. L’Oréal Group, which owns…
News June 10
Every Retail Worker is Now a Supply Chain Worker
Traditional retailers across the country have been playing catch-up for decades, trying to meet the changing needs of the consumer. Shoppers increasingly want the convenience of online shopping and anywhere…
Executive Viewpoints June 10
