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QVC and HSN Launch Celebrity-Packed Live Shopping Event
QVC and HSN are launching “Shop With Us Live,” a livestream cross-platform shopping festival scheduled for November 6 and 7. The event will feature dozens of celebrities, influencers, fashion designers,…
News November 2Neiman Marcus Group Takes Stake in Reseller Fashionphile, Adds Sustainability Partnerships
As world leaders gather in Glasgow for the COP26 climate change summit, Neiman Marcus Group (NMG) has announced a series of new and expanded partnerships to support its sustainability efforts.…
News November 2Dollar Tree Adds Same-Day Delivery Via Instacart, Reaching 98 Million U.S. Households
Dollar Tree has partnered with Instacart to offer same-day delivery from nearly 7,000 Dollar Tree locations as the companies expand their August 2021 pilot program nationwide. Shoppers will be able…
News November 2Engaging Customers Beyond the Point of Sale with Mobile Marketing
Perhaps you’ve heard of the experience economy. It doesn’t just refer to experiences like bungee jumping or white water rafting, but rather, encompasses the consumer desire for a valuable end-to-end…
Executive Viewpoints November 2Has Robotics Finally Arrived? Benefits Emerge in the Store, Microfulfillment Center and Last Mile
Robots are already an established part of large-scale warehouses run by behemoths like Amazon. They move swiftly and at scale, covering a lot of ground in a stable, well-routed environment…
Features November 2Actions Speak Louder Than Views
When it comes to measuring the success of an advertising campaign, there are many KPIs and metrics that marketers consider. Impressions and views have long dominated as the top metrics…
Executive Viewpoints November 1Bed Bath & Beyond Boosts its Baby Cred with New Uber Delivery Partnership
Bed Bath & Beyond has partnered with Uber to launch on-demand delivery of baby and kids products.. The app makes a large selection of products from nearly 120 buybuy BABY…
News November 1Pinterest Debuts Shoppable Livestreaming with Top Creators
Pinterest is launching into livestreaming with the debut of Pinterest TV — a series of in-app, live, shoppable video content that zeroes in on the platform’s social commerce potential. The…
News November 1Google Highlights 2021 Trends in Shoppable Digital Magazine
Google Shopping has teamed up with the fashion and pop culture publication PAPER to create a shoppable digital magazine highlighting the top trends of 2021 based on Google Trends data.…
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