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TV may be Old School but it Works for DTC Brands Transitioning into Retail
Only a few short years ago, all you heard from marketers was how linear TV was dead. How TV was too old-school and no one watches. Certainly not often enough…
Executive Viewpoints October 24
Secure Retail Mobile Apps for the Holiday Shopping Season
Retailers generate a significant amount of revenue during the holiday season, with a major portion of those sales coming directly from mobile and digital channels. Instead of dealing with crowded…
Executive Viewpoints October 24
How Google is Redefining Product Search
Featuring: Lilian Rincon, Senior Director of Product – Shopping, Google Consumers are searching for product information on a host of new channels, from marketplaces to social networks, but Google still…
Podcasts October 24
Balenciaga Cuts Ties with Controversial Kanye; ADL Calls on Adidas to Follow Suit
Balenciaga has ended its relationship with Ye, formerly known as Kanye West, following the entertainer’s continued controversial behavior, which includes a growing list of antisemitic statements. Following the release of…
News October 21
FTC Ups the Fight Against Fake Reviews with Proposed New Rule
The Federal Trade Commission (FTC) is exploring a potential rule to combat deceptive or unfair review and endorsement practices, such as using fake reviews, suppressing negative reviews and paying for…
News October 21
Toys ‘R’ Us Continues Comeback with Digital (for now) Return to the UK
Last December, Toys ‘R’ Us opened its first U.S. flagship following its 2018 bankruptcy, just in time for the holiday shopping rush. This year, the retailer has its sights set…
News October 21
Exclusive Q&A: Venmo GM on the Company’s ‘Natural Extensions’ into Business Payments
For shoppers, paying for the items they want is a necessary evil at best and a complicated chore at worst (especially online). That inherent distaste for the transaction phase is…
Features October 21
Nurture New Opportunities Outside of the Walled Gardens
It sounds like the premise of a dystopian novel: a group of people questioning whether it is worth it to explore the world beyond the high, safe walls they have…
Executive Viewpoints October 21
Moving is Stressful. Retailers Can Help With Delivery.
Most people can agree that one of the biggest hassles of moving is transporting big and heavy items like furniture. That’s why moving inevitably leads to new furniture purchases and…
Executive Viewpoints October 21
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