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How Gibson Connects With its Fans Using ‘Storytelling’ Over ‘Content’
Every retailer has customers with varying degrees of knowledge of their products, and for legendary guitar-maker Gibson those customers range from curious amateurs to seasoned professionals. This has resulted in…
Features February 15
Grove Debuts its Eco-Friendly Products at Walmart, Expands Amazon Assortment
In a move that will put its products in more than 5,000 brick-and-mortar stores, later this month Grove will launch its flagship home care brand, Grove Co., on Amazon and…
News February 14
Very Enhances Search and Browsing Options with AI-Powered Features
UK-based digital retailer Very has partnered with AI-powered product search and discovery platform Constructor to transform its product discovery experience across online and mobile channels. Constructor’s technology will help Very…
News February 14
FT: Amazon CEO Preparing to ‘Go Big’ on Grocery Investments
Amazon CEO Andy Jassy is reportedly planning to double down on the ecommerce giant’s physical grocery business despite recently announced plans to put growth on hold, according to the Financial…
News February 14
Super Bowl LVII Ads: Temu Debuts, Rakuten Time-Travels to the 1990s
With algorithms and AI now “deciding” what ads each person sees, and delivering them through an increasingly splintered media landscape, events like the Super Bowl are one of the few…
Features February 14
5 Tips on Connecting with Consumers from the Founder of ‘Disrupter’ Brands Hello and Eos
Craig Dubitsky is behind some of the most disruptive CPG brands of the last decade — he founded the Hello oral care and Eos lip balm brands and was an…
Features February 14
The New Digital Dilemma: How to Elevate Customer Relationships in an Increasingly Commoditized Marketplace
Consumer-facing brands have spent hundreds of millions of dollars over the past few decades creating unique customer experiences in their physical brick-and-mortar locations. Whether it’s retail bank branches that look…
Executive Viewpoints February 14
Bed Bath & Beyond Winds Down Canadian Operations
Bed Bath & Beyond Canada (BBB Canada) will wind down its operations, according to a filing with the Ontario Superior Court of Justice. The filing noted that Bed Bath &…
News February 13
Bark Lays Off 12% of Workforce, Seeks $12 Million in Annual Cost Savings
Bark will lay off 126 employees, approximately 12% of its total workforce, and curtail the use of some third-party vendors and contractors as it seeks to generate $12 million in…
News February 13
