Retail TouchPoints
Ruggable’s Chief Marketing and Creative Officer on the Brand’s Design-Led Reset
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New UFLPA Guidance Offers Welcome Clarity for Brands and Retailers
It’s been eight months since the United States enacted one of the country’s most sweeping supply chain laws, but some businesses still have more questions than answers. The Uyghur Forced…
Executive Viewpoints April 14
Adore Me Enters Partnership to Track Carbon Impact, Boost Sustainability Across Product Mix
Adore Me has partnered with Carbonfact to reduce its carbon footprint. The retailer will conduct a Dynamic Life Cycle Assessment (LCA) throughout its product mix and identify key areas, from…
News April 13
Serta Simmons Names New C-Level Marketing and Innovation Execs
Serta Simmons Bedding (SSB) has gone outside its own ranks for its latest executive appointments. The brand named Guy Longworth as its new Chief Marketing Officer, effective immediately, and Brian…
News April 13
Gepard Aims to Help Retailers Manage Product Data
The Gepard PIM & Syndication platform aims to act as a single source of truth to collect, manage, enrich and distribute users’ product data in the required format to a…
News April 13
How to Drive Wine Sales in 2023 with Digital Marketing
How can your wine brand stand out among thousands of competitors? It’s about more than having the most eye-catching packaging or best shelf spot — although these are important factors.…
Executive Viewpoints April 13
SikSilk Nets 25% Increase in Digital Purchases Following Site Search Revamp
UK-based urban streetwear brand SikSilk saw a 25% increase in ecommerce purchases from on-site search and a 36% drop in site exits from its search pages after implementing AI-powered site…
News April 12
Home Depot Promotes Insider to New Retail Media and Monetization Post
The Home Depot has named Melanie Babcock to the new position of VP, Retail Media+ and Monetization, responsible for providing improved supplier experiences while driving new sources of ad revenue,…
News April 12
Report: Amazon Institutes Fee for Certain Returns at UPS Stores
Amazon has reportedly instituted a new fee for certain returns at UPS stores as the ecommerce giant aims to reduce the impact of return costs, according to Seeking Alpha. The…
News April 12
Citing Losses from Chicago Stores, Walmart to Close 4 of 8 Locations
Walmart will close four Chicago stores on April 16, noting in an unsigned announcement that the “difficult decision” stems from a lack of profitability for the retailer in the city.…
News April 12
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