Retail TouchPoints
Ruggable’s Chief Marketing and Creative Officer on the Brand’s Design-Led Reset
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Yahoo’s New Partnership will Enable Shoppable Retail Ads
Yahoo Advertising has teamed up with ecommerce marketing platform Pear Commerce to bring shoppable ad products to its demand-side advertising platform (DSP). Pear’s technology connects CPGs with more than 3,000…
News April 27
Instacart and Roku Partner to Provide Data Showing Impact of Ad Spend
Streaming service Roku has partnered with Instacart to bring together viewership data and purchasing insights, allowing marketers to measure whether “streamers” are buying products on Instacart after seeing ads on…
News April 27
Ebay Deepens Luxury Offerings with Certified by Brand Program
Ebay has launched the Certified by Brand program, enabling the marketplace to partner directly with luxury brands and help them scale their presence in the secondary market while offering shoppers…
News April 27
1-800-Flowers.com Offers Personalized, ChatGPT-Written Poems for Mom
1-800-Flowers.com has launched the 1-800-Flowers.com MomVerse, an experience created to celebrate the amazing moms and women who make a difference in our lives. The MomVerse is a ChatGPT-powered composer that…
News April 27
Customers Care About Sustainability, so Show them how Ecommerce Delivers
Customer experience (CX) strategies often focus on using technology to improve steps in the customer journey, but CX can also be about the bigger picture: how their purchases impact our…
Executive Viewpoints April 27
Blue Yonder Launches Three Microservices Aimed at Improving Forecasting
Blue Yonder has introduced three SaaS-based Commerce microservices, with the goal of helping retailers navigate global supply chain disruptions, demand forecasting and omnichannel ordering habits. Fulfillment Item Forecasting, Fulfillment Order…
News April 27
WSJ: Gap to Lay Off 500 Workers as it ‘Flattens the Organization’
Gap will reportedly eliminate approximately 500 corporate jobs globally as part of a restructuring effort, people familiar with the matter told The Wall Street Journal. The cuts, which will be…
News April 26
Authentic Brands Group Buys Vince IP in $76.5 Million Deal
Authentic Brands Group will purchase the intellectual property of luxury apparel and accessories brand Vince for $76.5 million in cash and a 25% interest in ABG Vince, a newly formed…
News April 26
Reuters: Discount Shopping App Temu Expands into Europe
The latest discount shopping app out of China, Temu — which has been giving competitors Shein and Wish a run for their money in the U.S. — has expanded into…
News April 26
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