Retail TouchPoints
Ruggable’s Chief Marketing and Creative Officer on the Brand’s Design-Led Reset
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Strategies for Brands to Combat #AdBlindness
The digital advertising industry has arrived at its saturation point. Ads pop up, slide in or play in the background on every platform, and consumers see right through this cacophony…
Executive Viewpoints May 22
First-Time DTC Direct Mailer? Here’s How to Make this Channel Sing.
Digitally native brands have long thrived on using channels like social media and tools like retargeting to find new prospects. As that performance-driven strategy grew in popularity, more direct-to-consumer (DTC)…
Executive Viewpoints May 22
Shopping Center Marketing: Retail’s Most Expensive Gym Membership?
Featuring: Sean Snyder, Founder and President, Engagement Agents Have you noticed all the stores at your local shopping center vying for your attention? The big, bold signs advertising special sales,…
Podcasts May 22
Walgreens Reaches $230 Million Opioid Settlement with San Francisco
Walgreens Boots Alliance will pay $230 million to San Francisco over multipleyears in a settlement around the retailer’s role in the city’s opioid epidemic. The payments will include $57 million…
News May 19
Staples Joins the AI Conversation with New ‘Business is Human’ Campaign
Staples has launched a new marketing campaign with the theme of “Business is Human,” highlighting the company’s belief that while AI “is and will continue to be a powerful tool,…
News May 19
Belk to Open 10 More Outlet Locations in May
Citing strong positive customer response to its Outlet store concept, introduced earlier this year, Belk is opening 10 new Outlet stores in May for a total of 16 locations. The…
News May 19
Pinterest Engages with Banana Republic for ‘Wedding Week’ Programming
Wedding season is in full swing, and searches on Pinterest for “wedding guest outfit inspiration” are up a whopping 3,800% year-over-year. To capitalize on the moment, Pinterest has teamed up…
News May 19
As Legacy Bridal Retailers Flounder, DTC Brand Azazie is Selling 5,000 Dresses a Day
The bankruptcy of David’s Bridal in April — its second in five years — signaled more than just the potential demise of another ailing retailer, but a larger shift in…
Features May 19
What Retailers get Wrong about Tourists
I love to travel. Most people do. There is nothing like that feeling of stepping out into a country you’ve never visited, the assault on your senses from all the…
Executive Viewpoints May 19
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