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La-Z-Boy Sets Out to Reach New Customers with ‘Long Live the Lazy’ Marketing Push
La-Z-Boy has launched an integrated marketing platform that features the first glimpse of the company’s modernized brand identity. The “Long Live the Lazy” platform focuses on the transformational power of…
News August 8Advance Auto Parts Offers College Students Chance to Win a ‘Fuel Ride’
Advance Auto Parts will provide free gasoline for four years to 10 winners of its “Fuel Ride to College” sweepstakes, with 20 additional winners of the sweepstakes receiving a $100…
News August 8Save A Lot Completes Transition to Wholesaler with Sale of 18 Stores
Save A Lot has relicensed its 18 remaining corporate-owned supermarkets, completing its strategy of shifting ownership and operations of all locations to independent licensed ownership. These St. Louis-area stores are…
News August 8Community and Customer Journeys: Inside Brands’ Strategies on Threads
Threads, Meta’s highly publicized “Twitter killer,” has seen dwindling engagement rates over the past few weeks. But that hasn’t stopped brands of all sizes and across categories from building out…
Features August 8Stop: Your Customer Journey isn’t Benefitting Your Customer
The online shopping industry has surpassed 2.6 billion digital shoppers in the first half of 2023, with 33% of the globe now considered an online shopper. That said, there is…
Executive Viewpoints August 8Porsche Debuts ‘Hospitality-Forward’ Car Retailing with New Studio Concept
Porsche has shifted its retail strategy into a higher gear with the debut of the first Porsche Studio concept in San Diego. Designed to make the car-buying experience more customer-centric,…
News August 8Staples Partners with DoorDash to Offer Same-Day Delivery
Just in time for the back-to-school season, items from Staples are now available for same-day delivery via DoorDash. Nearly 1,000 Staples U.S. locations are participating, and deliveries are made in…
News August 7Amazon Expands Telehealth Access Services Nationwide
Continuing to expand its healthcare footprint, Amazon has made its Amazon Clinic telehealth offering available across the U.S. The service, which debuted in November 2022, now provides message-based consultations in…
News August 7Have Temu and Shein Thwarted Wish’s Hopes of a Comeback?
When it debuted back in 2010, Wish was the only game in town as far as manufacturer-direct discount shopping apps went. But times have changed dramatically in the 13 intervening…
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