Retail TouchPoints
As Retailers Pile On Sales Events, Shoppers Report Discount Fatigue
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How the Store of the Future will Track Shopper Behavior Ecommerce-Style
The digitization of brick-and-mortar stores is nothing new, but up until recently it has primarily been focused on surfaces in the store that are already digital: point-of-sale systems or back-of-house…
Features February 7The Impact of Sustainable Hangers in Retail Displays
The retail landscape is evolving, driven by shifting consumer preferences and an increasing awareness of the environmental impact of traditional business practices. As demand for sustainability grows, retailers are tasked…
Executive Viewpoints February 7The State of Gamification in Retail: How Brands Can Take Advantage
When creating an advertisement or a campaign, there is a clear number-one priority a brand needs to focus on: not just getting a consumer’s attention, but holding it. That can…
Executive Viewpoints February 7H&M’s New SoHo Location Features Secondhand Shop-in-Shop
Inside H&M’s new store in NYC’s SoHo neighborhood, the fast fashion retailer has nested a shop-in-shop featuring curated secondhand pieces — the brand’s first resale location in North America. To…
News February 6Pop Mart Picks Los Angeles for its Two Newest Stores
Pop Mart, the designer toy and entertainment brand, is opening two permanent stores in Los Angeles as it continues its U.S. expansion. The brand strategically selected LA because of its…
News February 6Gap Taps Design Star Zac Posen to ‘Reinvigorate Our Storied Brands’
Gap Inc. has named designer Zac Posen as its EVP and Creative Director as well as Chief Creative Officer (CCO) at Old Navy. Posen’s 25-year career has included designing red…
News February 6Saks Introduces a New Category — Electric Cars
Saks, the ecommerce counterpart of Saks Fifth Avenue, has launched a new partnership with luxury electric vehicle company Lucid across its website and stores. Lucid now has a dedicated landing…
News February 6From Veterinarians to Lowe’s to Marriott: Petco’s Partners are Becoming its Key Differentiator
Over the course of his 30 years in retail, Justin Tichy has worked at Walmart, Target and Best Buy, but his latest job as COO of Petco is “by far…
Features February 6Data Shows Customers Might be Resistant to AI Shopping Recommendations — Here’s what C-Suite Executives Should Know
For much of last year, AI seemed immune to the normal laws that govern the marketing hype cycle: expectations just kept on inflating. Of course, to any ecommerce veteran the…
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