Retail TouchPoints
As Retailers Pile On Sales Events, Shoppers Report Discount Fatigue
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SAP Unveils New Mobile Solutions During Customer Retail Forum
Mobile technology as the centerpiece, SAP introduced seven different “innovations” during the October Retail Forum in Las Vegas. While a number of the technologies have launched and are in use…
News October 285 Tips To Optimize Your E-Commerce Site To Maximize Holiday Sales
By Paul Alfieri, VP Corporate Marketing and Communications, Limelight Networks, Inc. It’s hard to believe, but the holiday shopping season is upon us. And while Internet traffic peaks are still…
News October 28Socialization Of Data, Relationships Explored At Teradata Conference
The massive expansion of channels and devices, coupled with the explosion of social media, has presented new paths to connect and engage with consumers, but these trends have also created…
News October 25New Holiday Outlook Provides Insights Into Attracting ‘Value-Driven Shoppers’
With Black Friday only weeks away, retailers are preparing last-minute strategies to attract and engage the new “value-driven consumer,” who will be searching for the best deals, and using new…
News October 21NCR’s Mobiqa Acquisition Could Boost Convergence Of Mobile/Kiosk Channels
The announcement this week that NCR Corp., a leader in assisted- and self-service solutions, had acquired mobile content company Mobiqa, signaled not only a merger of the two companies but…
News October 21A Prescriptive Guide To Including Mobile & Social In Cross Channel Marketing
By Gib Bassett, Director of Marketing, Signal The end game to reaping the benefits of cross channel marketing is to obtain a 360- degree view of customer channel preferences and…
News October 21Social Media Search Key Trend for Holiday Shopping
The social sphere continues to demonstrate how word of mouth can positively and negatively serve retail brands, but its potential for search and gift guiding is coming to life in…
News October 14Increasing Cross Channel Expectations Examined In Shopper Preference Study
Cross channel expectations have risen dramatically over the past year. Consumers expect to complete an order anywhere (61%), modify an order anywhere (74%) and track an order anywhere (87%). These…
News October 145 Key Steps to Expanding Your Global Customer Reach Online
By Mark Begin, President of asknet The world marketplace is within reach and creating great opportunities to sell products globally at minimal expense. The advancing age of the internet and…
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