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Cardlytics Taps Consumers’ ‘Digital Bank’ To Enable Transaction-Driven Marketing
Concept: Cardlytics is a transaction-driven media channel designed to allow retailers to deliver targeted reward offers to consumers based on their banking transaction history, and does not require users’ personal…
News July 21Stop & Shop Pilots Mobile Check-Out Application To Enhance In-Store Shopping Capabilities
Stop & Shop is optimizing the grocery shopping experience with the pilot of a new application that is designed to allow customers to scan groceries and shop via their iPhones.…
News July 20Survey: 60% Of Companies Could Do More To Improve Site Optimization
TagMan, a provider of tag management, today announced the results of its E-commerce Page Speed Survey revealing the majority (81%) of respondents are concerned about page load speeds on their…
News July 19Best Buy Shares Multichannel Strategies During “Connected Consumer” Webinar
“Mobile is bringing the best the web has to offer into the physical space,” said Chap Achen, Senior Director of Multichannel Order Management for Best Buy U.S., in a recent…
News July 18Kirkland’s Maximizes Multi-Channel Metrics Via ‘Glee Spree’ Promotion
For retailers, the holiday season offers an end-of-the-year boost driven by a surge of gift shoppers. For one retailer in particular, many of its holiday shoppers typically only visit the…
News July 14Bulletin Board: Week of 7-14-11
NCR Acquires Radiant Systems NCR Corporation has finalized the acquisition of Radiant Systems, a multi-channel POS provider, through a cash tender offer of $28.00 per Radiant Systems share. The acquisition…
News July 14Cultural Adaptation Facilitates Retail Success Abroad
Retail TouchPoints Global Growth Report Part 2 Global expansion has become a necessity for U.S. retailers looking to expand their businesses following the recent recession. Retailers that have found success…
Features July 14Watson And The CMO’S Dilemma
By Dr. Michael Haydock The chief marketing officers I know have a bunch of questions they’d like to ask Watson, the Jeopardy!-winning computer ― and none of them are about literature,…
Executive Viewpoints July 14New Report: Store Locator Usage Jumps 48%
Mobile store locators drive foot traffic in-store and increase the likelihood of purchase. According to Millennial Media’s May 2011 S.M.A.R.T. Report, the number of mobile campaigns featuring store locator capabilities…
News July 13
