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The True Meaning of Cross-Channel
This is an excerpt from a CrossView blog post in which Retail TouchPoints’ Editor-in-Chief Debbie Hauss defines cross-channel strategies and shares insights from a recent “Cross-Channel Checkup." Because I am…
Executive Viewpoints February 6Facebook Files For IPO, Ignites Impending Growth For Social Commerce
On Feb. 1, 2012, social networking web site Facebook, filed to raise $5 billion in an IPO. The company cited Morgan Stanley as a lead underwriter, and Goldman Sachs and…
News February 650% Of Check-In Users Only Visited A Store After Receiving Offers Via Mobile Device
(Click on the image to enlarge) A recent webinar titled, “Changing the Game in the Retail Store Through Your Own Branded Mobile Experience,” revealed that more retailers are investing…
Executive Viewpoints February 3Ace Hardware Improves Audits, Order Management With SAP
Ace Hardware’s commitment to the SAP solution portfolio has been paying off for the 4,100-store cooperative since the initial implementation in 2007. Initially, “we transitioned to SAP for the efficiencies,…
News February 3Just posted a new TouchPoints TV segment on I Love Velvet and their mobile payment solutions. View our full NRF Retail’s Big Show 2012 coverage here! Mobility was a hot…
Executive Viewpoints February 2Forrester Research Highlights Impact Of Location-Based Marketing
As consumers migrate to smartphones, more retailers are rolling out new strategies that leverage customer engagement via mobile devices. One of these is check-in services, where the market opportunity is…
News February 2TouchPoints TV: Pascale Juan, I Love Velvet
Pascale Juan, I Love Velvet Mobility was a hot topic at this year’s BIG Show. With the promise of increased purchase rates and customer engagement, retailers are eager to leverage…
News February 1InkJet Superstore Accepts Customer Engagement Award
During the National Retail Federation conference, we honored InkJetSuperStore with a Customer Engagement Award for the Social Media Marketing category. InkJetSuperStore’s use of TurnTo’s social Q&A dramatically increased customer engagement,…
Executive Viewpoints February 1TouchPoints TV: Kelly O’Neill, Oracle Retail
Kelly O’Neill, Oracle Retail O’Neill, who joined Oracle Retail along with the ATG acquisition, discusses the integration of commerce and business operations. “It’s a fascinating time in retail,” she notes.…
News February 1
