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TastingRoom.com Drives Social Shares And Engagement
Consumers are the most influential factor in brand discovery via social media. As a result, retailers must keep pace with this continual shift to consumer-generated content and consumer-to-consumer (C2C) engagement…
News July 27Foursquare Releases New Tools To Help Retailers Cash In On Localization
Since its inception in 2009, foursquare has been one of the most popular check-in applications. By allowing users to share their whereabouts, as well as receive ratings, reviews and images…
News July 26Keeping Up With J. C. Penney
There’s no question that J. C. Penney is making news in 2012. The company released no less than 22 press announcements since January, running the gamut from announcing new leadership…
News July 26Grocery Retailer Increases Multi-Channel Customer Engagement With CEM And Social CRM Solutions
Customer Experience Management (CEM) solutions allow organizations to take a more consistent and tactical approach to customer feedback and Voice of the Customer (VoC) initiatives. Best-in-class retailers utilize these tools…
News July 26New Deloitte Study: Smartphones To Influence $689 Billion Of In-Store Sales By 2016
As smartphone sales proliferate, largely due to their increased availability and affordability, consumers are utilizing mobile phones more frequently to research potential purchases, prices and ratings/reviews. In fact, smartphones currently…
News July 25Shopping With Social Intelligence: How It Works [Infographic]
Shoppers utilize social intelligence — defined as the ability to understand and learn from each other and profit from social situations — to connect with people they know and trust,…
Executive Viewpoints July 24Leading Retailers Implement Innovative Loyalty Strategies
This is Part 2 of Retail TouchPoints’ three-part Customer Loyalty Report. This feature spotlights the rise of the SoLoMo shopper and how today’s retailers are keeping pace with educated and…
News July 24The Multi-channel Consumer: Keys To Reaching Today’s Luxury Retail Shopper
The rapid emergence of mobile devices and social platforms in recent years has presented retailers with more channels than ever before through which to grow their brands. In turn, this…
Executive Viewpoints July 24Guiding Principles For Place Design
For a retailer, knowing exactly what makes a space inviting and popular begs the question: How can I transform my own store into a “Third-Place” – style destination? Walt Disney…
Executive Viewpoints July 24
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