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PivotLink Introduces Marketing Optimization Solution
PivotLink, provider of consumer marketing optimization applications via Software-as-a-Service (SaaS), has unveiled the PivotLink Marketing Optimization tool, an analytic solution that helps B2C marketers improve marketing results through customer behavior,…
News January 29TouchPoints TV at #NRF13: Mark Cohen, Columbia GSB Professor
Mark Cohen, Columbia GSB Professor As a former CEO of department stores, Cohen recommends that retailers identify their customers and determine their preferences before assigning product pricing. He also…
News January 29TouchPoints TV at #NRF13: Matthew E. Rubel, TPG Capital
Matthew E. Rubel, TPG Capital Rubel, also a former retail CEO for Collective Brands and Cole Haan. He shared his perspective on the topic of pricing in retail. “The…
News January 29TouchPoints TV at #NRF13: Simon Thompson, Esri
Simon Thompson, Esri Thompson explains that location analytics takes Big Data and combines location information, so retailers can find out why certain shoppers are going to particular stores and…
News January 29Inconsistent Pricing Across Channels Remains A Key Challenge For Retailers
Following is Part 2 of the Retail TouchPoints series,Pricing Challenges In An Omnichannel World. Part 3, which will look at best-in-class retailers competing beyond price to improve shopper loyalty,…
News January 28Mobile Commerce Opportunity In Emerging Markets
The Unites States has long been the pioneer of eCommerce. When retailers first became aware of the internet’s potential for shopping anywhere, at anytime, America was the quickest to adapt…
Executive Viewpoints January 28Getting It Right: Customer Service Is Key To Ensuring Loyalty
Customer service continues to be an area of strong focus for retailers. In fact, most (86%) said they viewed customer service as very important to their organizations, followed by 64%…
Features January 28Solution Roundup: 10 Companies Provide Retailers With New And Updated Solutions
Retailers are seeking innovative solutions and services to help them better keep pace with a variety of trends across digital and physical channels. Below is a snapshot of 10 companies…
News January 28Payvment Leaves Social Commerce Space, Refers Customers To Ecwid
Payvment, a social commerce platform, today announced its departure from the social commerce space. The company is referring all current customers to Ecwid, a provider of a cloud-based, store-builder software…
News January 28
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