Retail TouchPoints
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New Research: Organic Search Tops Customer Acquisition Initiatives
Retailers are investing in a mix of marketing methods across channels to boost customer engagement and ensure long-term loyalty. A key metric used to determine the success of cross-channel initiatives…
News June 26Kate Spade Saturday Taps Social To Merge Paid, Earned And Owned Media
The advent of social media has altered how retailers invest in media and advertising opportunities. In fact, retailers across verticals are focusing more on driving earned media, or user-generated content,…
News June 26Webinar: Scentiments.com CEO Shares Insights On Customer-Centric Marketing
Customer-centric marketing is critical for retailers in search of new ways to engage with today’s savvy consumers. Every part of the retailer-to-consumer conversation must be personalized for specific shoppers. In…
News June 25VeriFone And Lenovo Release Windows-Based MPOS Platform
VeriFone Systems, a provider of electronic payment solutions, and Lenovo, a PC, tablet and smartphone manufacturer, have partnered to develop an enterprise-class mPOS platform powered by Windows 8 Pro. The…
News June 25Social Gifting Helps Retailers Boost Sales And Integrate Channels
Following is Part 3 of the Retail TouchPoints series, titled: Next-Generation Social Media. This section focuses on emerging social gifting solutions and how they help retailers integrate social media,…
News June 25Poor Queue Management: The Beginning Of The End Of A Sales Opportunity
Retailers spend numerous hours and resources perfecting every aspect of customer engagement. So why have so many overlooked one of the most important details to seal the deal? Consumers are…
Executive Viewpoints June 255 Steps: Retailers Get A Handle On Big Data
For retailers, the answers to many of their most pressing questions lie in Big Data — the volumes of structured and unstructured data generated across the gamut of customer interactions.…
Executive Viewpoints June 25BevyUp Provides Real-Time, Shared Browsing Sessions
A cloud-based shopping capability from BevyUp helps retailers close the gap between in-person and e-Commerce shopping. The interactive solution provides shoppers with real-time, shared browsing sessions with friends or experts…
News June 25U.S. Consumers Report Fewer Financial Troubles In 2013
Consumers are reporting significantly fewer financial woes in 2013, according to The Consumer Reports Index, a measure of Americans’ personal financial health. Troubles dropped in May 2013 more than 50%…
Features June 24
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