Retail TouchPoints
As Retailers Pile On Sales Events, Shoppers Report Discount Fatigue
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Jeep, Hershey’s Named Among Top U.S. “Most Patriotic” Brands
With Independence Day upon us, brands have stepped up to show their patriotism. “The ability to leverage something that means a connection to consumers is an advantage,” according to a…
Features July 3Staples Unveils Smaller Omnichannel Stores Aimed At Mobile Professionals
Staples recently opened two of 45 planned omnichannel stores that incorporate elements of Staples.com and Staples’ mobile offerings into the in-store experience. The first two omnichannel stores opened last month…
News July 3Honeywell Exec Named “CEO Of The Year”
Dave Cote, Chairman and CEO of Honeywell, has been chosen as the CEO of the Year by Chief Executive Magazine. The award winner is nominated by magazine readers and selected…
News July 2Anametrix Platform Enables Real-Time Collaboration On Marketing Campaigns
Retailers are implementing solutions that facilitate real-time communication among team members. These collaboration tools empower team members to discuss projects in an integrated and organized fashion, rather than wasting time…
News July 2Tag Management Boosts Site Productivity
Retailers must deploy and manage complex technical environments that include a plethora of “tags,” or lines of code that include everything from HTML to JavaScript, pixels and digital data. These…
News July 2Q&A With Abu Bakar, CIO Of Vineyard Vines
This Q&A with Abu Bakar, CIO of Vineyard Vines, originally appeared in the I Am Omnichannel newsletter. During this interview, Bakar talks about his career in retail and how…
Executive Viewpoints July 2Shipping Cost Is The Primary Reason For Online Cart Abandonment
Seven out of 10 shoppers prefer to shop online versus going to a store, according to new research from UPS and comScore. However, online cart abandonment has increased over the…
Features July 2How To Increase Customer Lifetime Value With Meaningful Engagement
For most companies, uncovering ways to reach new customers is a constant struggle. While companies often feel the key to running a highly profitable business is to focus on the…
Executive Viewpoints July 1Cutter’s Mill Implements Epicor To Leverage In-Store Customer Data
The evolution of in-store technology plays a critical role in the customer experience. For retailers, findings the right solution provider can mean easy-to-manage business transactions and more. Cutter’s Mill Pet…
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