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Retailers Increase Spending On Product Listing Ads By 300%
Google’s Product Listing Ads (PLAs) are playing a major role in the company’s “pay-to-play” ad format. Over the past year, PLAs have soared in popularity due to their expansion to…
Features March 3
Symphony EYC Engage Eases Customer Segmentation Process
Retailers execute marketing campaigns across multiple channels — often simultaneously — throughout the year. As a result, campaign management can sometimes be daunting, leaving many retailers scrambling to understand customer…
News March 3Ifeelgoods Launches Incentive Personalization Platform
With online coupons and discounts becoming commonplace, eTailers are seeking out new ways to provide customers with customized offers. Ifeelgoods, a personalized incentives solution provider, launched a new platform that…
News March 3Verizon Investigates Breaches; Releases Security Report
On the heels of more potential security breaches being investigated by Verizon, the company is working to help retail companies be better prepared to fight security threats, following the release…
Features March 3How Retailers Can Combat The ‘Showrooming’ Trap
By Devika Girish, Marketing Content Associate, MobStac “Showrooming,“ where shoppers walk into a physical store, try out a product on display and then purchase it at an online store, has become a…
Executive Viewpoints March 3Hollywood Feed Speeds Up Order Picking With Voxware Voice Solution
Close to 30% of shoppers will switch retailers if they receive an incorrect delivery just once, according to recent research from Voxware. Nearly 62% of survey respondents said they…
Features March 3Store Tours: UNIQLO USA
It is evident that 2013 was an exciting year for UNIQLO. The retailer expanded rapidly in the U.S., and is on the path to becoming a household name for consumers…
News March 2Hudson’s Bay, Lord & Taylor Bring Print Ads To Life With Pounce
Retailers are striving to meet consumers on any and all touch points they may be using to shop. Although Hudson’s Bay Company (HBC) has acquired millions of subscribers to print circulars across…
Features February 28Did Retail Pricing Strategies Help Or Hurt Holiday Results?
The holiday season is an opportune time for retailers to implement cutting-edge promotion and pricing strategies to win consumer attention and dollars. During the 2013 holiday season, the results were…
Features February 28
