Retail TouchPoints

Ready for a SPRZ? UNIQLO recently launched SPRZ NY (“Surprise New York”), a global project where art and fashion meet, on the UNIQLO Fifth Avenue global flagship location. The store will feature…

The “New Normal” In Retail

As the consumer becomes more empowered, with the help of technology and social media, retailers need to rethink their strategies in order to successfully engage today’s shoppers in a meaningful…

New Phone Release, No Problem: Four Steps To Prepare For Mobile In-Store Traffic

By now, the scene is familiar. Consumers camped out overnight, lined up around the block to get their hands on the latest iPhone or Android device. Unlike other industries that…

Up To 80% Of Consumers Are Considered ‘Price Conscious’

Consumers are focusing more on price while making buying decisions in stores and online. In fact, approximately eight out of every 10 consumers are consistently looking for deals while they…

Retailigence And Mojiva Partner On Mobile Advertising Platform

Retailers are seeking more effective tools and tactics to advertise their products to a wide range of consumers. As more consumers tap into their mobile devices to search for products,…

Increasing Conversion Rates With Personalization Across All Retail Channels

By Chad Goldsmith, NetSuite If you shop online, chances are you’ve had this experience: You are about to check out when the web store flashes you an additional product suggestion…

David V. Goliath: 2014 Pricing Slingshots For Small Retailers

Online retailers are always looking to grow their businesses, and 2014 will be another big year for retailers to capitalize on new and exciting trends. Staying on top of the…

Secrets To A Successful Affiliate Marketing Program

The affiliate marketing industry has quickly grown to become an important marketing channel for advertisers. It is a valuable tool due to the low risk, pay-for-performance nature of affiliate marketing…

Credorax Appoints New CCO

Credorax, a provider of payment processing solutions, has appointed Koen Vanpraet as its Chief Commercial Officer (CCO). In this new role, Vanpraet will help the company increase market share in…