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50% Of Mobile Shoppers Are Swayed By Search Results
Mobile devices are proving to be the go-to resources for consumers researching local businesses. Search result listings (50%) are the top influencers for consumers’ local purchasing decisions via a mobile…
News April 284 Ways To Make Your Shoppers Hate You
By Jason Trout, VP of Marketing, ShoppinPal In retail, even the best intentions can result in customer dissatisfaction. Policies to prevent fraud can lead to shoppers thinking you’re inflexible,…
Executive Viewpoints April 28Intelligent Household Targeting: Put Your Prospect In Context
It seems that almost any data you can imagine about a consumer can be collected nowadays. Marketers are often overwhelmed by it all and say things like, “I don’t need…
Executive Viewpoints April 28Zendesk Integrates SurveyMonkey And MailChimp Into Platform
Constantly improving and refining customer service strategies should be a top priority for retailers. Whether it means implementing new training methods or installing technology, merchants must always consider how they…
News April 28Reimagining Omnichannel Loyalty
For retailers, the balancing act between being relevant and being too “big brother” is becoming ever more precarious. Customers’ expectations are a moving target and companies’ capabilities are advancing at…
Executive Viewpoints April 28Four Ways To Create A User-Friendly Retail Space
A customer’s experience in how user-friendly and accessible a location is can be the differentiating factor in a competitive market. There are many variables involved when designing a custom retail…
News April 28Amazon Increases Q1 Revenue By 23%; Introduces New Services
Amazon increased revenue by 23% to $19.74 billion in Q1 2014, up from $16.07 million in Q1 2013, according to a company press release. The company’s net income rose in…
News April 25The Future Of Couponing Is Digital But Not Mobile
By Tim Belvin, Visible Brands Traditional print couponing, while sometimes effective, is almost always inefficient. It may indeed move the dial on sales but oh count the ways of waste.…
Executive Viewpoints April 25The Shift Toward Virtual Merchandising And Endless Aisle
The rise of omnichannel has given way to virtual merchandising, which is designed to provide the consistent shopping experience consumers desire. Now consumers have the opportunity to shop via the…
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