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E-Commerce Tracking And Attribution: Minefields To Avoid
By Paul Wright, CAKE Tracking and attribution of online campaigns can make e-Commerce marketers feel like they are walking through a minefield. There are many factors to consider, and…
Executive Viewpoints September 1956 Million Payment Cards Compromised In Home Depot Breach
UPDATE: The Home Depot has reported that 56 million credit and debit cards may have been compromised in a data breach that extended over a period of five months. The attack…
News September 19From The Lab Gives Beauty Lovers A Look At Innovative Products
By Alicia Fiorletta, Senior Editor As a consumer, I’ve always been a bit of a beauty junkie. But as a business journalist, I’ve always loved covering progressive start-ups. Well, with…
Executive Viewpoints September 18
The Benefit Of Clicks Before Bricks In International Markets
As retailers explore new international markets, they are increasingly looking for quantifiable proof points of success through online channels. Internet retailing enables companies in their efforts to build their brand…
Executive Viewpoints September 18Butcher And The Burger Implements Mobile POS To Improve Customer Service
Butcher and the Burger, a Chicago-based “build your own burger” restaurant, has seen success since rolling out a mobile POS solution that includes Infinite Peripherals, Inc. (IPC) hardware and Digital Dining software. Upon implementing…
News September 17
Brookstone Names Interim President And CEO
Brookstone announced the resignation of James M. Speltz, President and CEO and appointed its current Chief Merchandising Officer , Steve Schwartz, as Interim President and CEO. Speltz joined Brookstone in 1998…
News September 17
LightSpeed Receives $35 Million To Expand Product Line
LightSpeed, a provider of cloud-based commerce solutions, has closed $35 Million in new funding led by iNovia Capital and Accel Partners. This is the second round of funding for LightSpeed,…
News September 17
Why There Really Is Value In A Name
While most industry experts and executives agree that a focus on innovation, transformation and customer-centricity are key to a successful future in retail, there’s an ongoing debate about whether or…
Editor's Perspective September 17Is Apple Pay The Mobile Wallet We’ve Been Waiting For?
On September 9, during its annual event, Apple unveiled the new iteration of the iPhone, the Apple Watch and Apple Pay. The new iPhones contain an NFC chip and a…
Executive Viewpoints September 17
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