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Can We Expect More Prime Days In The Future?
By Alicia Fiorletta, Senior Editor Following its first-ever Prime Day, Amazon reported pivotal results. Worldwide order growth increased 266% over the same day last year, and eclipsed Black Friday by…
Executive Viewpoints August 4
Engaging Millennials Through Proximity Marketing
As the Millennial generation moves out of budget-constrained youth into their higher earning years, their buying prominence will change, but not at the expense of how they interact with the…
Executive Viewpoints August 4
Vision Critical Brings Intelligence Suite To CPGs
Today’s digitally savvy customers lack product loyalty, shop across a variety of channels and rely on peer recommendations. To survive and thrive, CPG companies must possess insight into consumer shopping…
News August 4
Bouncepad Luna Augments In-Store Experiences With Mobile Devices
Consumer expectations have heightened as the retail experience has expanded across new channels and devices. While in stores, shoppers expect associates to be knowledgeable about the products they are selling,…
News August 4
Is Your Advertising Campaign As Stale As That Ad?
In the age of Big Data, most brands have access to a plethora of consumer information. Though many use this intel to enhance campaign targeting, few are leveraging these insights…
Executive Viewpoints August 4
How To Create In-Store Experiences That Keep Shoppers Coming Back
Finding ways to lure people into stores isn’t as big of a challenge as some retailers may think. After all, there isn’t a shortage of ways to drive in-store traffic.…
Executive Viewpoints August 4
Mobile Accounts For 30% Of E-Commerce Transactions
U.S. mobile transactions now account for more than 30% of all e-Commerce transactions, according to a report from Criteo. This total is expected to reach 33% in the U.S. and…
News August 4American Express Allows Members To Use Rewards Points On BestBuy.com
Best Buy and American Express have partnered to enable American Express U.S. card members enrolled in the Membership Rewards program to use their points for online purchases on BestBuy.com. With the…
News August 3Epson Unveils New Products, Partnerships At RetailNOW
Epson has unveiled a series of new products at the Retail Solutions Providers Association (RSPA) RetailNOW conference, which is being held August 2-5 in Orlando, Fla. The new hardware includes…
News August 3
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