Retail TouchPoints

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4 Techniques For Boosting Social Ad Performance

Relevance is becoming the key factor for success in social advertising. As consumers are increasingly aware of ads on social platforms, only the most relevant and personalized content can catch…

Executive Viewpoints July 20

Survey Says: Centralized Order Management Secret To Omnichannel Retailing Success

While retailers know that the omnichannel experience is a must-have for today’s always-connected consumers, many are struggling to provide consistent experiences across the channels these consumers shop, with in-store execution…

Executive Viewpoints July 20

Whisbi Brings Physical Shopping Environment Online

A successful omnichannel business empowers shoppers to browse and buy items at any time, anywhere and using any device. More importantly, these retailers ensure consumers have a consistent brand experience,…

News July 20

Store Tours: Well-Trained Associates Work As B&H Brand Advocates

StoreTours with: Yossi Fogel, B&H Photo Video Pro-Audio Yossi Fogel explains why so many employees remain with the company for many years. More than 300 people work as sales associates…

News July 20

Retailers Still Lag In Social Media Customer Service

Although billions of consumers worldwide use social media, retailers still lag in their social customer service initiatives, according to The Northridge Group (NRG). In fact, only 14% of consumers say…

Features July 20

The Top 5 Obstacles To Omnichannel Retail Success

Omnichannel is the ultimate buzzword in retail today. And, like many buzzwords, it suffers from a halo of hype and a dearth of substance.  What is it, again? A recent AdWeek…

Executive Viewpoints July 20

Postano Command Center Helps Retailers Visualize Social Data

Social networks generate a wealth of data about customers, including their personal tastes and preferences. These insights can help retailers improve product assortment, marketing campaigns and overall experiences. However, this…

News July 20

Using Twitter Sweepstakes To Drive Engagement And Broaden Awareness

By Brian McNeil-Smith, Easypromos Twitter sweepstakes promotions are quickly becoming a critical component of social media marketing strategies for many retail businesses because of their simplicity, ability to increase followers quickly…

Executive Viewpoints July 20

Chinese Laundry Walks The Omnichannel Walk With Celerant

In the omnichannel era, shoppers expect to always receive the products they want, at the right price and through the channel of their choosing. Having a 360-degree view of inventory…

News July 20
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