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Does Gender Sway Shopping Behaviors And Preferences?

The saying goes: “Men are from Mars and women are from Venus.” But does gender influence shopping behaviors and preferences?

Features August 5

Barnes & Noble Spins Off College Business

Barnes & Noble has completed the separation of its retail and college businesses. Barnes & Noble Education, Inc. is now an independent public company and the parent of Barnes &…

News August 4

ShopKeep Secures $60 Million In Latest Funding Round

ShopKeep, a provider of POS and payment solutions for independent businesses, has secured $60 million in Series D funding led by Activant Capital. In conjunction with the venture capital firm’s…

News August 4

Can We Expect More Prime Days In The Future?

By Alicia Fiorletta, Senior Editor  Following its first-ever Prime Day, Amazon reported pivotal results. Worldwide order growth increased 266% over the same day last year, and eclipsed Black Friday by…

Executive Viewpoints August 4

Engaging Millennials Through Proximity Marketing

As the Millennial generation moves out of budget-constrained youth into their higher earning years, their buying prominence will change, but not at the expense of how they interact with the…

Executive Viewpoints August 4

Vision Critical Brings Intelligence Suite To CPGs

Today’s digitally savvy customers lack product loyalty, shop across a variety of channels and rely on peer recommendations. To survive and thrive, CPG companies must possess insight into consumer shopping…

News August 4

Bouncepad Luna Augments In-Store Experiences With Mobile Devices

Consumer expectations have heightened as the retail experience has expanded across new channels and devices. While in stores, shoppers expect associates to be knowledgeable about the products they are selling,…

News August 4

Is Your Advertising Campaign As Stale As That Ad?

In the age of Big Data, most brands have access to a plethora of consumer information. Though many use this intel to enhance campaign targeting, few are leveraging these insights…

Executive Viewpoints August 4

How To Create In-Store Experiences That Keep Shoppers Coming Back

Finding ways to lure people into stores isn’t as big of a challenge as some retailers may think. After all, there isn’t a shortage of ways to drive in-store traffic.…

Executive Viewpoints August 4
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