Retail TouchPoints

Dot & Bo Quadruples Site Visits With Promoted Pins

Since its official launch in 2010, Pinterest has become a key social network for consumers to collect and share inspiration. Now garnering more than 72 million users, Pinterest has turned…

Mobile Sales Rise 42% As The New School Year Begins

Towards the tail end of the back-to-school shopping season, U.S. e-Commerce and mobile sales experienced a surge. During August 2015, U.S. e-Commerce sales increased by approximately 12.0% over the same…

Social media is empowering people around the world to get an inside scoop at Fashion Week, one of the most exclusive events of the year.  Over the past few years,…

Amid Months Of Hype, Outlook On Buy Buttons Remains Mixed

Social media platforms such as Twitter, Facebook, Pinterest and Instagram all have taken a further dip into online commerce over the past year, with each company announcing that buy buttons…

What Retailers Should Do Before Investing In IoT Technology

The Internet of Things (IoT) — the automated transmission of data over a network, without the need of human interaction — promises to change the ways customers interact with retailers,…

Holidays Spotlight The Biggest Cloud Benefit: Accelerating Speed To Value

While cost savings provided by a cloud-based IT model drive many decisions, they obscure what I consider the cloud’s biggest benefit: Accelerating speed to value by delivering innovation faster, a…

Zmags Creator Helps Retailers Publish Digital Content Faster

In an effort to differentiate in the increasingly competitive e-Commerce world, brands and retailers are focused on creating attention-grabbing content and memorable digital experiences. However, planning, creating and rolling out…

Honeywell Handheld Dolphin 75e Helps The Retail Workforce Go Mobile

Retail employees need to be more agile and responsive to meet the needs of in-store shoppers. By equipping team members with tools and technologies that empower them to address multiple…

The Average Shopper Journey Drops To 68 Days

The shopper journey is getting shorter. On average, consumers now spend approximately 68 days researching a major purchase decision, according to research from Synchrony Financial. This is a substantial drop…